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Article: January Sale – 40% Off New & Exclusive Modal Scarves

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January Sale – 40% Off New & Exclusive Modal Scarves

January Sale – 40% Off New & Exclusive Modal Scarves

Celebrate the start of a brand-new year with a splash of colour, culture and conscious luxury. 

Mainie is delighted to announce our January Sale, featuring 40% off our stunning new Modal scarves—now only $59.95 (normally $99.95).

Designed by acclaimed First Nations artist Natasha Davui, these exclusive wearable art pieces beautifully blend contemporary fashion with the world’s oldest living cultural heritage. 

Available in-store at The Pier in Cairns and online, this is your opportunity to own something truly unique, meaningful and exquisitely crafted.

SHOP ONLINE

A New Year Style Essential

For stylish women who appreciate elegant design and ethical fashion, Mainie’s Waves and Waterholes scarves offer the perfect finishing touch. Each piece begins as an original Aboriginal artwork before being transformed into luxurious fashion that honours long-standing cultural stories.

Crafted from 100% Modal - a textile often described as “vegan-silk” - these scarves boast a luxuriously soft, fluid drape that feels as beautiful as it looks. 

Unlike traditional silk, Modal is a plant-based, naturally biodegradable and eco-sustainable material, making these scarves an ideal choice for the conscious consumer who values both beauty and responsibility.

Designed for the Way You Live and Travel

These generously sized, whisper-light scarves are made for versatility. Wherever your summer takes you, they are ready to go:

  • Tropical beach escapes
  • Sunset strolls along a promenade deck
  • Alfresco dining by the waterfront
  • Everyday elegance for work or play

Effortlessly elevate wardrobe staples - from a cotton tee and jeans to crisp white linen resort wear to a little black dress - with a splash of colour and personality. 

Whether styled casually or dressed up for a special occasion, each scarf can be wrapped, draped, tied or belted to create a look that is uniquely yours.

Designs Inspired by Nature

Waterholes

A tranquil depiction of cool, life-giving pools, reflecting the serenity of freshwater billabongs 

Waves

Fluid lines and calming movement that capture the rhythm of the ocean

A Gift with Meaning

Beautifully presented in an elegant gift box and accompanied by information about the provenance of the original artwork and Natasha Davui’s cultural story, these scarves are more than accessories - they are heirloom-quality pieces infused with spirit, artistry and authenticity.

They make the perfect Australian gift - for yourself, or someone deserving of something truly special.

January Sale — Only $59.95

Limited time. Limited stock.

SHOP NOW

Written by Charmaine Saunders

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Customer Reviews

Mainie is a brand I proudly wear for so many reasons. I love that each scarf has a story and that I know with each piece funds go back to the woman that designed it. I adore the vibrancy of the colours and the high quality, I have had my scarves for many years now and they are so versatile from wearing them to do presentations or going out for lunch. I stand for empowering women and standing proud in your individuality and Mainie embodies this in every way.

Lesley Buckman

Our Mainie scarves have become an essential wardrobe component both at home and when travelling. They serve to elevate any outfit whilst also celebrating Australian First Nations culture with dignity and sophistication. The silk product is beautiful to wear and the merino wool is unbelievable soft and so warm. Lightweight, easy to pack and always commented on.

Tanya, Emily and Elizabeth

I love the Mainie Scarves, for myself and as the perfect gift. They are investment pieces that will be part of your wardrobe for life. I love travel and one or two scarves are always included in my luggage. They are perfect on the plane and for dressing up outfits. I take a Merino scarf for cooler climates and silk ones everywhere else. However, the very best part is the ethical basis of the brand. I know I support a woman artist from a First Nations community when I purchase something from Mainie. They look good and do good at the same time.

Jo Pyne

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OUR PLEDGE

Preserving our natural environment for a healthier planet

Introducing Australian Cultural Heritage to the World

Founded by Gunggari Aboriginal woman Charmaine Saunders in 2012, Mainie is a Supply Nation certified Indigenous Australian-owned company and an Indigenous Art Code approved dealer member. We recognise the traditional custodians of the land on which we live and work, and we pay our respects to Elders past, present and emerging.

We acknowledge the sorrow of the Stolen Generations and the impacts of colonisation on Aboriginal and Torres Strait Islander peoples. We respect the resilience, strength and pride of Australia’s First Nations people and their communities. Mainie is committed to supporting Aboriginal women artists to earn an independent income from their own work and to keep alive their traditional cultural heritage for future generations.