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The five most frequently asked questions about Mainie

Posted on September 18 2020

The five most frequently asked questions about Mainie
Everything you wanted to know about Mainie Australia 1.  What does the name Mainie mean? Mainie is the childhood nickname of our co-founder, Charmaine Saunders. When Charmaine was developing her...

Four top reasons why you will love our Mainie silk tops

Posted on September 11 2020

Four top reasons why you will love our Mainie silk tops
Mainie Silk Tops: Desert Journey, Water Bird, Women’s Journey, Journey of a Woman’s Strength Loved by stylish women around the world, our gorgeous Mainie tops are a wonderful and unique...

Mainie – Taking Pride in What We Do

Posted on September 01 2020

Mainie – Taking Pride in What We Do
Mainie is a unique melding of authentic Aboriginal art and luxurious fashion At Mainie we take pride in the exceptional service we offer to our customers. We stand proudly behind...

Fashion Treasures: The Silk Wrap

Posted on August 24 2020

Mainie Silk Wrap Aboriginal Art Design
“Journey of a Woman’s Strength” Silk Chiffon Wrap Fashion treasures are ageless pieces that are always with us. They never go out of style but become more loved and appreciated...

Customer Satisfaction Always

Posted on August 20 2020

Customer Satisfaction Always
Mainie Founders – Denis Keeffe and Charmaine Saunders By Denis Keeffe My wife, Charmaine Saunders is the co-founder of Mainie Australia. Charmaine recently wrote about the absolute essential ingredient of...

Five Lessons I Learned in My First Five Years of Business

Posted on August 14 2020

Five Lessons I Learned in My First Five Years of Business
Surviving the first five years   Five years ago, in August 2015, my husband and partner, Denis Keeffe and I launched our Aboriginal Australian fashion and gift brand, Mainie. Although...

How to Choose the Perfect Gift for a Woman

Posted on August 14 2020

How to Choose the Perfect Gift for a Woman
Men often purposefully avoid the decision of what to give as a gift to a woman. In trying to determine what gift will be appreciated by the recipient, I use...

Mainie Turns Five

Posted on August 05 2020

Mainie Turns Five
Invited guests at the Mainie launch Five years ago, on the 7th August 2015, my husband and business partner, Denis Keeffe and I launched our first Mainie collection of stunning...

My Best Career Move: How I went from the petrochemical industry to women’s fashion

Posted on August 03 2020

My Best Career Move: How I went from the petrochemical industry to women’s fashion
Magnetic Island – My spiritual home in North Queensland   My name is Denis Keeffe. I am the husband of Mainie founder, Charmaine Saunders. I am the Executive Director of...

Small Business Life: Coping with Tough Times

Posted on August 01 2020

Small Business Life: Coping with Tough Times
Serenity at Sunset on Magnetic Island As a small business owner, I understand how difficult it can be to maintain a healthy work life balance. However, I also know that...

Small Business life: Customers

Posted on July 27 2020

Founders of Mainie Australia, Charmaine & Denis
Charmaine & Denis at the Mainie Pop Up Shop in Cairns   Mainie customers are like a packet of mixed lollies – ALL SORTS. Please do not take offence as...

Business Lessons: Resilience

Posted on July 20 2020

Mainie Team: L to R. Rebecca, Charmaine, Denis, Esther, Melinda
Mainie Team: L to R. Rebecca, Charmaine, Denis, Esther, Melinda   I am Denis Keeffe, the co-founder of a uniquely Australian Aboriginal art and fashion label, Mainie.  The story of...

Four Generations of Warlpiri Women

Posted on July 09 2020

Four Generations of Warlpiri Women
  Mainie is founded on a commitment to support Aboriginal women living in isolated communities in Central Australia. Through our creative collaborations with Aboriginal art centres, we provide opportunities for...

Style Essentials: The White Shirt

Posted on July 02 2020

How to style a scarf with a white shirt
  Here are our top tips on how to turn one of your most understated wardrobe essentials, The White Shirt, into a designer look by teaming it with a Mainie...

Preserving Australia’s Traditional Aboriginal Cultural Heritage

Posted on June 24 2020

Mainie Australia Aboriginal Homelands Central Australia Sacred Place
Sacred site located on the ancestral homelands of the Warlpiri Aboriginal people in the Tanami Desert region of Central Australia  “Tradition is not to preserve the ashes but to pass...

Lessons I Have Learned from Starting a Business

Posted on June 24 2020

Mainie Founder and silk top
The 5 most important things you need to start a business are: 1. Customers2. Customers3. Customers4. Customers5. Customers Before you start a new business, the first questions you must be...

How to choose Aboriginal Art as an Investment

Posted on June 16 2020

Aborigional artwork mainie australia
Authentic Aboriginal artworks from Central Australia at the Mainie Aboriginal Art Gallery in Cairns   International interest in Australia’s 60,000-year-old Aboriginal arts heritage has increased significantly over the past few...

My Favourite Mainie Aboriginal Art Silk Scarf

Posted on June 11 2020

Mainie Medicine Tree silk scarf

I wear Mainie every day.  As the co-founder of a uniquely Australian luxury fashion brand, I take every opportunity I can to showcase our authentic Aboriginal art designs.

I never leave home without my Mainie. I have so many much-loved pieces from the Mainie collection but there is one perennial favourite that I wear again and again.

Allow me to tell you about our Mainie Medicine Tree silk scarf and the four reasons it is always front and centre in my choice of fashion accessories.

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