Mainie Australia: A unique fusion of authentic Aboriginal art and luxurious Australian Merino wool

Posted on February 18 2021

aboriginal art, Australian fashion, woolmark merino wool scarf
“Red Bark Trees” Australian Merino Wool Scarf Mainie’s new Australian Merino Wool Collection features exquisite Aboriginal art designs created by traditional Warlpiri women artists. Each gorgeous ‘wearable art’ piece is...

Silk Scarves: The How, When and Why

Posted on February 16 2021

silk scarf, aboriginal art scarf, audrey hepburn quote
Stylish women everywhere know that a beautiful silk scarf can instantly transform everyday wardrobe basics into a chic designer fashion look. Take our gorgeous Mainie Desert Country scarf shown above....


Posted on February 12 2021

aboriginal art interior design home styling
Artwork: Water Dreaming by Bess Napanangka Poulson Have you ever tried to choose a piece of art and thought, “This is just too hard”? You are not alone let me...

Our Story: Small Business Survival and COVID-19

Posted on February 10 2021

Our Story: Small Business Survival and COVID-19
Mainie founders, Denis Keeffe and Charmaine Saunders At the beginning of 2020, our Cairns-based, Australian Aboriginal fashion venture, Mainie, was proving that a small family owned business in regional Queensland...

Style Board: Trans-Seasonal Styling with Mainie Merino Wool

Posted on January 25 2021

style board aboriginal art wool scarf Australian fashion
Back to Basics Every Mainie wearable art piece is a timeless accessory that will never go out of fashion. Perfect for the woman on the go, a Mainie scarf guarantees...

Style Board - Pantone Colours of the Year 2021

Posted on January 13 2021

Ultimate Gray Illuminating yellow Pantone colours 2021, Australian merino wool scarf, style board, Mainie Aboriginal design fashion
Mainie’s vibrant 2021 Style Board features the Pantone Colours of the Year, Pantone 17-5104 Ultimate Gray and Pantone 13-0647 Illuminating, and showcases our own exquisite Desert Tracks pure Australian Merino...

Luxurious Merino Wool - Authentic Aboriginal Art - Unique Australian Fashion

Posted on December 16 2020

Aboriginal Art, Australian Merino Wool Scarf
“Night Ceremony” Australian Merino Wool Scarf Mainie’s new Merino wool scarf collection brings to life ancient Aboriginal Dreamtime stories on Woolmark-certified, pure Australian Merino wool. There are six stunning Aboriginal...

Style Story: The Business Suit

Posted on December 10 2020

Australian Aboriginal Art Merino Wool Scarf Business Wear
“A beautiful scarf softens the look of a business suit”   Empowered women the world over know the value of creating their own individual style. A perfect example of a...

Style Board – All I Need Is The Right Scarf!

Posted on December 07 2020

Aboriginal art wool scarf, timeless style
“Desert Journey” – Style Board Every stylish woman knows the infinite value of having well-chosen investment pieces in her wardrobe. Whether it be a little black dress, a tailored navy-blue...

Ancient Aboriginal Dreamtime designs brought to life on the finest Australian Merino wool

Posted on December 02 2020

Aboriginal Art Australian Merino Wool Scarf
“Rock Pools” Pure Merino Wool Scarf Every Mainie scarf is a meaningful celebration of Australia’s 60,000-year-old Aboriginal cultural heritage. Mainie’s new Woolmark certified, Australian Merino collection showcases authentic Aboriginal artwork designs...

Mainie: Celebrating the World's Oldest Living Culture

Posted on November 24 2020

Aboriginal art silk scarf
Mainie is much more than just a beautiful scarf… Mainie is a distinctively Australian Aboriginal fashion label which was launched in 2015. When the Mainie trademark was first registered, three...

Build it and they will come...

Posted on November 18 2020

Build it and they will come...
By Denis Keeffe For as long as I can remember, I have participated in a variety of competitive and recreational sports. As a child and young adult, my family resided...

Small Business Lessons - Scaling Up for Export

Posted on November 11 2020

Small Business Lessons - Scaling Up for Export
Denis Keeffe, Executive Director, Mainie Australia Mainie Australia is a North Queensland based, Aboriginal owned company that specialises in the production, marketing, and distribution of high-end fashion products for men...


Posted on November 09 2020

  In 2015, our uniquely Australian fashion label, Mainie, launched its maiden collection of pure silk scarves, wraps and tops printed with authentic Aboriginal art designs. Fast forward five years...

Small Business Life During COVID

Posted on November 09 2020

Small Business Life During COVID
Original artwork is "Yarlu Jukurrpa" by traditional Warlpiri Aboriginal artist, Alicka Napanangka Brown, courtesy of Warlukurlangu Artists Mainie Australia is an Aboriginal-owned company built on a solid foundation of impeccable business...


Posted on November 06 2020

NAIDOC 2020 Australian Aboriginal Art
  From the 8th to the 15th November, Australians will commemorate NAIDOC Week. This year’s theme is “Always Was, Always Will Be.” NAIDOC Week is an opportunity for Australians to...

Our Story

Posted on October 26 2020

Our Story
A unique melding of authentic Aboriginal art and luxurious fashion Mainie Australia is an Australian Aboriginal company that has been carefully built on a solid foundation of impeccable business ethics...

Uluru – The story continues…

Posted on October 19 2020

Uluru Ayers Rock Australian Outback
Uluru - The Heart of Australia In a previous blog, I recalled my first visit to the unique wonder that is Uluru. That introduction had a lasting effect on both...

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